After a few years, newest trends or media has been introduced. It is after the life of broadcasting. According to Wikipedia (2009) new media is the emergence of digital, computerized or networked information and communication technologies in the later part of the 20th century such as the internet, websites and computer multimedia. Hence, we can notice that the popularity of blogs, social networking sites and YouTube has increased a lot and it is a sign of the net’s encroaching centrality. However, new media especially blogs has its negative issues. Firstly, people can easily invade our privacy and accessed our confidential information without we notice it. People can also write anything they want until insult and hurt other’s feeling. This is clarified by McGovern (2004) who identifies that most people do not have very much to say that is interesting and are unable to write down their ideas in a compelling and clear manner. Blogs could also threaten an organisation because it is hard to maintain. Writing comprehensibly is one of the most difficult tasks for a human being to do. As suggested by McGovern et al. (2004) many blogs are not updated, thus damaging rather than enhancing the reputation of the organisation due to this problem. In conclusion, blogs has change communication in a new media ecosystem. Without a doubt, new media has a lot of disadvantages compared to traditional media.
Reference List
- New Media 2009, Wikipedia, viewed 17 November 2009, <http://en.wikipedia.org/wiki/New_Media#National_security>
- McGovern, G 2004, Blogs and Blogging: advantages and disadvantages, Gerry McGovern, viewed 17 November 2009, <http://www.gerrymcgovern.com/nt/2004/nt_2004_08_23_blogging.htm>
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